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9781292023502-1
Marketing Channels: Pearson New International Edition
$420.00
For advanced undergraduate and/or graduate-level courses in Distribution Channels, Marketing Channels or Marketing Systems. Marketing Channels shows students how to design, develop, maintain and manage effective relationships among worldwide marketing channels to achieve sustainable competitive advantage by using strategic and managerial frames of reference.
| Weight | 2.000000 |
|---|---|
| By | Anderson |
| Country of Publication | United Kingdom |
| Dimensions | 8.5 x 0.75 x 10.83 inches |
| Edition | 7th |
| Format | Paperback |
| ISBN/EAN | 9781292023502 |
| Pagination | 562 pages |
| Publication Date | Aug 29, 2013 |
| Publisher | Pearson Education Limited |
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