This third edition of Marketing maintains the fresh and practice- focused approach for which it has become so popular, and continues to provide students with a truly unique insight into the fascinating world of a marketing practitioner through informative and engaging bespoke video interviews with those in the industry.
Weight | 2.000000 |
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By | Baines |
Country of Publication | United Kingdom |
Dimensions | 10.4 x 1.2 x 7.5 inches |
Edition | 3rd |
ISBN/EAN | 9780199659531 |
Pagination | 768 pages |
Publication Date | Apr 26, 2014 |
Publisher | Oxford University Press |
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