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Product Design and Development


Covering contemporary design and development issues, such as identifying customer needs, design for manufacturing, prototyping and industrial design, this text presents a set of step-by-step product development methodologies aimed at bringing together the marketing, design and manufacturing functions of an enterprise. Designed for graduate and senior undergraduate business, engineering and industrial design courses, this book uses integrative methodologies to facilitate problem-solving and decision-making among people with different disciplinary perspectives, reflecting the current industry trend to perform product design and development in cross-functional teams.

More Information
Weight 1.160000
By Ulrich, Eppinger
Country of Publication United States
Dimensions 7.3 x 9.2 inches
Edition 5 Rev ed
Format Paperback
ISBN/EAN 9780071086950
Pagination 384
Publication Date Jul 31, 2011
Publisher McGraw-Hill Education - Europe
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