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Organisations Competition & the Business Environment

Organisations, Competition and the Business Environment has three distinct aims. Firstly, to develop an understanding of the context in which firms operate. Secondly, to build a stock of knowledge about the different components of the Business Environment, with particular reference to the UK and Europe.

Thirdly, to investigate how firms interpret the Business Environment and their role within it, since this will affect both how they deal with changes in it, and how they go about `managing' it to achieve their strategic objectives. Organisations, Competition and the Business Environment provides a rigorous introduction to the Business Environment from the perspective of the firm. Parts I and II of the text are designed to meet the needs of those undertaking HND and introductory undergraduate courses in Business Studies.

Part III develops issues raised in the first two parts and makes the overall package suitable for MBA students as well.

More Information
Weight 1.2200
By Andre Clark
Country of Publication United States
Dimensions 24.6 x 19.2 cm
Format Paperback
ISBN/EAN 9780201619089
Pagination 432 Pages
Publication Date Nov 21, 1999
Publisher Pearson Education (US)
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