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‎ 978-0273602828

Modern Business Administration


The sixth edition of this popular introductory text on business administration and management has been fully updated to incorporate the latest issues. In maintaining the successful formula of the fifth edition, it is still the best British text on the market and remains on the recommended reading lists for many courses. User-friendly in its approach, this text covers a wide range of issues including small business, ethics, total quality management and women in management.


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By Robert C. Appleby
Dimensions 7.75 x 1 x 10 inches
Edition 6th
Format Paperback
ISBN/EAN ‎ 978-0273602828
Pagination 512
Publication Date Jun 9, 1994
Publisher Financal Times Management
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