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How to Open a Financially Successful Bakery


This is an ideal guide for newcomers to the business as well as experienced operators. In addition to basic operational practices this book will demonstrate how to: increase impulse sales and improve presentation, utilise merchandising fixtures and techniques, cross merchandising, point of purchase materials, and how to develop a product sampling program.

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Weight 1.000000
By Brown, Douglas Robert Fullen, Sharon
Country of Publication United States
Dimensions 215 x 140 mm
Format Paperback
ISBN/EAN 9780910627337
Pagination 288 pages
Publication Date Apr 30, 2004
Publisher Atlantic Publishing Company
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