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Top » Catalog » Economics » 9780273735243 » Economics for Business and Management

Economics for Business and Management

By: Griffiths, Alan Wall, Stuart
Edition: 3rd Rev. Ed
Publisher: Pearson Education UK
ISBN: 9780273735243
Format: Paperback
Pagination: 592 pages
Dimensions: 265 x 195 mm
Country of Pub.: United Kingdom
Pub. Date: 01/28/2011

Note: This Product is Only available to ship within the Caribbean

Economics for Business and Managementoffers an exciting introduction to the principles and applications of microeconomics and macroeconomics to the global business problems faced by today's decision makers: * What are the characteristics for successful entry into new international markets? * How can sustainability' affect decision making within businesses? * Why are today's global investors so concerned about national debt issues? * In what ways does an awareness of cultural differences improve decision making by international marketing and human resource strategists? * What strategies can companies such as BP use to repair damaged global reputations? It is an ideal text for introductory courses in economics with a business and management focus and more general business environment courses with an economic underpinning. Visit the fantastic website at www.pearsoned.co.uk/griffithswall to find extra practice questions, interactive activities, quizzes and exam style practice questions with instant feedback, as well as podcasts, news articles, animated professional power points slides and a testbank of questions.


TT$395.00 (US$64.75)
This product was added to our catalog on Monday 14 November, 2011.
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